Using Best Practices and Automation to Increase Revenues

Marketing and Sales

Subscribe to Marketing and Sales: eMailAlertsEmail Alerts newslettersWeekly Newsletters
Get Marketing and Sales: homepageHomepage mobileMobile rssRSS facebookFacebook twitterTwitter linkedinLinkedIn


Latest Blogs from Marketing and Sales
Small business often appears to fall through the cracks and miss out on the great opportunity that markets have to
After yet another cloud outage yesterday (see AWS’s S3 outage was so bad Amazon couldn’t get into its own dashboard to warn the world) the world (or at least its North American part) once again went crazy how dangerous the cloud is and how you should go build your own data ...
For shoppers who visited select stores in sunny California last year, they met Pepper. If you had met Pepper, you may have thought you had stepped onto the set of the latest Star Wars movie. Why? Pepper is a robot. She engages humans by responding to their questions, which at times see...
A quick tour around the platform We’ve all come to depend on the apps we have on our smartphones, even when we drive. The problem is, it can be troublesome to use those apps while you’re on the road. Announced in 2014 at Google I/O, Android Auto brings the full power of the...
“Technology remains key to business success.” This statement comes from the 19th Annual Global CEO Survey which was conducted by PwC. It’s a simple, yet incredibly loaded and exciting statement for anyone working in enterprise IT. It’s also the reason why we have a whole track at our f...
In a simpler world, all alerts would be created equal and your infrastructure would either be completely working or completely broken — with no middle ground. In reality, however, the world is not that simple. Especially not today, when infrastructure is more diverse and complex... The...
How can LOs Improve Their Mortgage Marketing and Selling Effectiveness Every loan originator has one obvious, common goal: growing leads and their business. But not every LO has the right strategy to turn that goal into a reality. Below you’ll find 6 tips from RatePlug to improve...
Bonus: When you purchase KiSSFLOW today, you will get this exact Content Marketing app for... The post 5 Steps to Automate Your Content Marketing Workflow appeared first on KiSSFLOW.
Perform 2017 finished as it should: with all 75 presenting customers and partners back on stage to receive a standing ovation. That’s what this global event is all about –  customer networking, shared learnings, and proud moments that showcase how Dynatrace’s innovati...
The other day I wrote a post about Account Based Marketing “ABM”. This was prompted by a short blog post I read on ABM, and it resonated with me as a pretty cool idea. I received a lot of responses from people “in the know”, and I quickly realized that … T...
The evolving technology and the internet has transformed strategies in B2C companies. With the recent emergence of touch screens, tablets, mobile apps, consumers demand for convenience in accessing brand or product information and more convenience when it comes to purchases. Anyon...
When you have been around as long as I have, you will have seen “The Next Big Thing”, many times. An article caught my eye they other day about “Account Based Marketing”. Now, I don’t know if this is the next big thing or not, but it seemed interesting, an...
Can you really win a Twitter or Facebook war? Yes, you can! Here, for your cyber-pugilistic pleasure, is a strategic primer that will make you invincible. The post How to Win a Twitter War originally appeared here on Shelly Palmer
An Intellyx Brain Candy Brief Clustrix has carved out a solid niche in the crowded and noisy cloud-centric database market with a MySQL replacement database offering. […]
There are customers who love engaging with your business, and those who don’t. Now more than ever, this dichotomy has significant competitive implications. Social media enables the user experience to go viral, which gives a megaphone to your business’s most dissatisfied customers. This...
Why External Variables Matter in Incident Management When it comes to incident management, it’s easy to fall into an insular mindset. We spend months planning and configuring systems that alert us of any issues within the system, and to cover our bases, we establish traditional.....
Change is hard, and many of us procrastinate, make excuses or lag behind. Today, we simply can’t. Digital technologies are no longer “nice-to-have” tools of the business – today they are the business. Digital laggards are already finding their markets disrupted and their abilities to c...
The most read post of mine was, and still is, this one that I wrote in 2013. It has been viewed more than 100,000 times even though it is so far out-of-date, it is probably completely wrong information today. While I understand that “technical” articles will always draw mor...
Marketing automation can be a significant investment, so here’s how you to prove its worth and get buy-in from those writing the check for it. The post How to Justify the Cost of Marketing Automation appeared first on Right Source Marketing.
We Help You Build And Scale Your Law Firm By Leveraging Google Traffic   Over the years, we’ve helped attorneys from around the world build their law firm by using white hat SEO strategies. We get the business, you’re likely here because of 3 reasons (this is from our ...
We Help You Build And Scale Your Law Firm By Leveraging Google Traffic   Over the years, we’ve helped attorneys from around the world build their law firm by using white hat SEO strategies. We get the business, you’re likely here because of 3 reasons (this is from our ...
Bob Gourley Our post on Five Suggestions To Reduce Your Digital Risk generated quite a bit of attention in social media. Thanks as always for sharing things we write. Clearly for many of you this one seemed to be something you wanted friends and family to see and we appreciate that. Th...
10 CONTENT MARKETING Resources  Content is king, unless it’s just content. As more and more marketers shift their strategies, more attention (and money) is being bookmarked to establish analytics-based content marketing strategies. Content creation itself is easy. The difficult part ab...
Originally launched as a blogging platform, WordPress now has become an integral part for any business. Business owners today are integrating WordPress to build their business.Launched originally in 2003, WordPress has turned out to probably become the most popular CMS or content ...
My friend, Peter Rogers, who lives in the UK was wrong at predicting Brexit, but right at predicting Donald Trump would win.  How did he get one wrong and the other right?  Read about his experiences here.Guest Blogger - Peter RogersPeter Rogers Predicted Donald TrumpI always...
Now that another successful AppSphere 2016 has come and gone, we’re already on to planning the next major event in which AppDynamics is participating. Held in Las Vegas, the Gartner Data Center, Infrastructure & Operations Management Conference is the oldest consecutively running e...
Almost a year ago, I wrote these words, "Technology has reached the tipping point for me, it moved from a help to a hindrance."  The plethora of adrenaline and endorphin inducing mobile apps, 24x7 news, notifications, alerts and updates, drip fed my brain and hindered my "dee...
As we head into the Thanksgiving weekend with thoughts of relaxing with family and friends, there are a group of folks who will still be working or on call the whole time. The Dev and Operations teams of major online stores will have been preparing for this period for many months. Cybe...
The first part of the CDO Toolkit provided the CDO with a process of identifying, assessing, and estimating the value of the organization’s data in support of the organization’s key business initiatives. CDO also needs a process for capturing, refining and re-using the organization’s a...
“Oh, somewhere in this favoured land the sun is shining bright, The band is playing somewhere, and somewhere hearts are light; And somewhere men are laughing, and somewhere children shout, But there is no joy in Mudville—mighty Casey has struck out.” – Casey At The Bat Mighty Cas...
You can read the title of this post two ways. If you voted for President-Elect Trump, you can read it as a question followed by an answer. If you voted for Secretary Clinton, you can read it as a question followed by a belief statement. Both sides claim the moral high ground, both side...
The post 5 Ways To Improve Content Marketing Strategy appeared first on HFB Advertising Design Agency.
There are so many benefits to using a VPN service when browsing the Internet, it shocks me that so many people do without. If you’re one of those wondering whether you should sign up with a VPN provider, let me convince you to do so with the following five reasons – I’m confident they’...
When the opportunity presented itself, Playboy Playmate Dani Mathers decided to covertly Snap a picture of a naked 70-year-old woman and caption it, "If I can't unsee this then you can't either." Her Snap went viral, as Snaps often do. She has been charged with "dissemination of privat...
With so many brands trying to build strong presence in the market over the years, only a few of them discovered the golden possibilities of using Instagram video advertising. If you need a leg up with this you can opt for buying video views on Instagram for maximum benefit for your cam...
With so many brands trying to build strong presence in the market over the years, only a few of them discovered the golden possibilities of using Instagram video advertising. If you need a leg up with this you can opt for buying video views on Instagram for maximum benefit for your cam...
Ecommerce stores need to do anything they can to get ahead and Instagram for many may be the best possible way. So, how do you utilize it for your business. Look To Users for Your Content The youngest generation of consumers has grown up expecting a fundamentally different relationship...
Ecommerce stores need to do anything they can to get ahead and Instagram for many may be the best possible way. So, how do you utilize it for your business. Look To Users for Your Content The youngest generation of consumers has grown up expecting a fundamentally different relationship...
I know that I’ve hit the big (data) time when concepts that I developed start to appear as infographics.  Today I am very proud to announce the launching of the demystified Big Data Business Model Maturity Index (BDBMMI) infographic! Through the usage of clear, simple language paired w...
Back in May of 2014, 30 months ago, I penned the piece What Happens if Twitter Goes Away? It was a provocative look at the decline of one of Social Media’s darlings and suggesting potential value between free and paid services. Has the Social Media industry reached an inflection point ...