Using Best Practices and Automation to Increase Revenues

Marketing and Sales

Subscribe to Marketing and Sales: eMailAlertsEmail Alerts newslettersWeekly Newsletters
Get Marketing and Sales: homepageHomepage mobileMobile rssRSS facebookFacebook twitterTwitter linkedinLinkedIn


BuyerSteps Authors: Peter Silva, Greg Ness, Shelly Palmer, Will Davis, Jason Bloomberg

Related Topics: Cloud Computing, Twitter on Ulitzer, Facebook on Ulitzer, Marketing and Sales, The Social Media Guide, Location Based Services

News Feed Item

Zeum: San Francisco's Children's Museum Partners With Brightcove for the Online Distribution of Kids' Clay Animation Movie Creations

SAN FRANCISCO, March 2 /PRNewswire/ -- Zeum: San Francisco's Children's Museum, a hands-on, multimedia arts and technology experience for kids, announced today that it has teamed with Brightcove, the industry-leading online video platform, to enable children and their families to easily view and share their clay animation movies produced in Zeum's Animators Studio.

(Logo: http://www.newscom.com/cgi-bin/prnh/20090724/SF51415LOGO)

The Animators Studio, one of Zeum's most popular exhibits, is a space where kids are encouraged to work with one another and explore their creativity by building clay models and bringing them to life through stop-motion animation.

"At Zeum, we encourage kids to share and distribute their stories as a means of celebrating their creativity. We could not be more thrilled to leverage Brightcove's innovative online video platform, which makes this possible for our young visitors," said Audrey Yamamoto, Executive Director at Zeum.

Prior to partnering with Brightcove, Zeum's Educators and ZeumMaster interns underwent a costly and time-consuming process of burning DVDs of large video files for each visitor. Zeum sought a solution that would allow visitors to easily and instantaneously share their video projects with friends and family via e-mail and on social media networks, such as Facebook and Twitter. The issue was effectively resolved with an environmentally-friendly, Zeum-branded experience using Brightcove's platform.

"Zeum has taken a unique, educational approach to using our platform," said Jeff Whatcott, senior vice president of marketing at Brightcove. "Children are given a personal outlet for creative exploration by making videos that showcase their abilities as sculptors, animators, storytellers, and filmmakers. We are proud to team with Zeum on this innovative project and enable the next level of online distribution for Zeum's video initiatives."

About Brightcove

Brightcove is a cloud-based online video platform. Media companies, businesses and organizations worldwide use Brightcove to publish and distribute video on the Web. Founded in 2004, Brightcove has offices across North America, Europe and Asia and customers in 34 countries. For more information, visit http://www.brightcove.com.

About Zeum: San Francisco's Children's Museum

Zeum is San Francisco's hands-on multimedia arts and technology museum for kids. Zeum - located in the Yerba Buena Gardens - is a community-based, non-profit organization that nurtures the 3Cs of 21st-century literacy - Creativity, Collaboration, and Communication - among youth and families. By combining clay animation, music video production, live performance and digital art with imagination, Zeum's visitors become creators, animators, directors, performers, and designers.

Zeum opened its doors in October 1998 on the rooftop of Yerba Buena Gardens as part of a major 87-acre urban renewal project by the San Francisco Redevelopment Agency in the South of Market area. Zeum's unique 34,000 square-foot facility includes premier technology studios, interactive activity stations, exhibit galleries, community exhibit space, a 200-seat theater and the Zeum Carousel.

For more information, visit www.zeum.org.

    Media Contacts
    Brightcove
    Erika Shaffer
    SutherlandGold Group for Brightcove
    [email protected]
    206-972-5514

    Zeum: San Francisco's Children's Museum
    Joy Wong Daniels
    [email protected]
    415.820.3356

SOURCE Zeum: San Francisco's Children's Museum

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.