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Friendgiftr Launches Mobile Store With World's Largest Selection of Gift Cards

Groundbreaking full-featured mobile store application enables gift giving on the go for busy people everywhere from the convenience of their mobile devices

HOLLYWOOD, Calif., March 30 /PRNewswire/ -- E-commerce 2.0 pioneer and rising star Friendgiftr opens a new era of gift-giving convenience with the launch of the Friendgiftr mobile gift card store, giving busy consumers and business professionals the ability to choose from the world's largest selection of popular gift cards to buy gifts anytime, anywhere from their smartphones and mobile devices. Friendgiftr's mobile-optimized gift store works with a wide array of mobile platforms, including iPhone, BlackBerry, Android, Palm, Nokia, iTouch and other mobile wireless devices.

Friendgiftr is the first and only full-featured mobile storefront to offer over 140 leading brand name gift cards to the mobile marketplace. Friendgiftr makes it fast, simple and convenient for mobile consumers on the go to buy and send the perfect gift from merchants like Gap, Dominos Pizza, Pottery Barn, Chili's, Red Lobster, Barnes & Noble, Applebee's, Crate & Barrel, Marriott, P.F. Chang's, Macy's, Sephora, Banana Republic and among others.

"Gift cards are the ultimate convenience gift purchase for busy mobile shoppers on the go, especially for last minute and spur-of-the-moment gift giving. They're fast, flexible and easy to buy because you don't have to view lots of detailed images to make a choice - you know exactly what you're getting," observed Rob Carpenter, Friendgiftr CEO. "We bring together the broadest selection of gift card options from the world's in-demand brands in one place so you can always find the ideal gift to please anyone you shop for. We're proud that our many merchant partners trust us to bring their brands to the mobile market place."

Friendgiftr not only makes gift giving easy and convenient, it also makes sending gift cards environmentally responsible. Eco-conscious customers no longer have to travel to and from physical stores and restaurants to buy gift cards, lowering fuel consumption and reducing the carbon footprint. The cards are electronically delivered, requiring no packaging or printed paper receipts.

Simple, Fun and Flexible

The storefront now automatically detects if a user is accessing from a mobile device and displays the mobile-optimized version, which provides all of the robust features of the web-based store customized for mobile-sized screens. Friendgiftr mobile storefront also presents a clickable gift card list to facilitate gift selection.

With the simplest user interface of any gift card source, Friendgiftr lets mobile consumers purchase gift cards in just three simple steps: select the card and amount from $10 to $100, enter your recipient's information, then pay via Friendgiftr's secure payment platform. Busy mobile shoppers can buy and send a gift in under 90 seconds - far faster than going to a physical store or even buying online.

Shoppers can opt for immediate delivery or specify a gift delivery date timed for birthdays, anniversaries, graduations or other special events. Friendgiftr sends the recipient an email with a link to an online redemption site for convenient gift pick-up. Friendgiftr is unique in allowing recipients to swap gift cards they receive for another card they'd prefer, or split the gift card amount across multiple merchants' cards, to make sure recipients always get the gifts they really want.

About Friendgiftr, Inc.

Friendgiftr is the premier digital storefront company currently offering over 140 of America's favorite retail and restaurant gift cards through its website, social media sites, mobile phones and other innovative shopping platforms. Friendgiftr won the grand prize prestigious Henry Kravis Award in venture capital and entrepreneurship, and placed first in a technology trends competition held at the prestigious DEMO Conference for the concept of merging social networking and e-commerce. Friendgiftr partners with iCard Systems, a leading supplier of electronic and physical gift cards. Headquartered in Hollywood, CA, Friendgiftr is a Rob Carpenter Enterprise.

SOURCE Friendgiftr, Inc.

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